‘Real Talk’ video Thursday: Staging to sell with Margaret Innis

“To stage or not to stage, that is the question…” With all apologies to Shakespeare, the question is one that all listing agents and their clients should discuss. In this edition of “Real Talk” video Thursday, Margaret Innis, owner & principal of Decorate To Sell, LLC, describes what staging is and what role it plays in the home sale process. This was recorded at the 2012 MAR Conference & Trade Show.

About the Expert:

Margaret Innis PhotoMargaret Innis, owner & principal of Decorate To Sell, LLC, is one of the country’s most popular staging & color consultants and founder of the Flair™ System of Staging.  Margaret has worked with hundreds of homeowners and 1,000s of properties ranging in price from $60,000 to $12 Million.  Staging homes  since 1994, she has played an instrumental role in pioneering the concept of preparing a home for sale. Her passion and curiosity have allowed her to serve the needs of the homeowner and real estate professional with great success.  Margaret has trained & instructed real estate & design professionals across the country and Canada and her expertise has been sought out & recognized by numerous organizations and corporations including Harvey Industries, Sherwin Williams Paint Company and This Old House Magazine.